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Privacy Policy

Last updated: October 24, 2025

1. Introduction

Welcome to Business Travel Now ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Please read this Privacy Policy carefully. By using our website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide

We may collect information that you voluntarily provide when you:

  • Complete our questionnaire or comparison tools
  • Subscribe to our newsletter or updates
  • Contact us with inquiries or feedback
  • Create an account (if applicable)

This may include: company name, company size, industry, travel volume, budget preferences, email address, and other business-related information.

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing behavior, including:

  • IP address and general location data
  • Browser type and version
  • Device information (type, operating system)
  • Pages visited, time spent on pages, and navigation paths
  • Referring website or source
  • Click patterns and user interactions

2.3 Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to enhance your experience and collect usage data. Cookies are small data files stored on your device. You can control cookies through your browser settings, but disabling cookies may limit some functionality of our website.

3. How We Use Your Information

We use the collected information for the following purposes:

  • Provide Recommendations: To analyze your inputs and provide personalized travel management provider recommendations
  • Improve Our Service: To understand how users interact with our site and improve our content and tools
  • Analytics: To track website performance, user behavior, and generate usage statistics
  • Communications: To send updates, newsletters, or respond to inquiries (with your consent)
  • Marketing: To show relevant content and advertisements (including through third-party partners)
  • Legal Compliance: To comply with legal obligations and protect our rights

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

4.1 Third-Party Providers

When you express interest in a travel management provider through our site (by clicking links or requesting information), we may share relevant information with that provider to facilitate your inquiry. This is done with your implicit consent when you use our recommendation tools.

4.2 Service Providers

We work with third-party service providers who assist us in operating our website and providing our services, including:

  • Web hosting and infrastructure providers
  • Analytics services (e.g., Google Analytics)
  • Email service providers
  • Payment processors (if applicable)
  • Advertising networks

These service providers have access to your information only to perform specific tasks on our behalf and are obligated to protect your data.

4.3 Affiliate Partners

As part of our affiliate relationships, we may share anonymous or aggregated data about user preferences and behavior with our partners. This helps improve the relevance of recommendations and may result in compensation to us.

4.4 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas).

4.5 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit (HTTPS/SSL)
  • Regular security assessments and updates
  • Access controls and authentication
  • Secure data storage practices

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Opt-Out: Opt out of marketing communications or data sales
  • Data Portability: Request a copy of your data in a portable format
  • Object: Object to certain processing of your information

To exercise these rights, please visit our homepage and use the available contact methods. We will respond to your request within a reasonable timeframe as required by applicable law.

8. Cookie Management

Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. You can also delete cookies that have already been set. Please note that disabling cookies may affect the functionality of our website.

For more information about cookies and how to manage them, visit www.allaboutcookies.org.

9. Third-Party Websites

Our website contains links to third-party websites (such as travel management provider websites). We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us so we can delete it.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our website, you consent to the transfer of your information to these countries.

12. California Privacy Rights (CCPA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information we collect, use, and disclose
  • Right to request deletion of your personal information
  • Right to opt-out of the sale of personal information (if applicable)
  • Right to non-discrimination for exercising your privacy rights

We do not sell personal information as traditionally defined. However, we may share information with affiliates and partners as described in this policy.

13. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including:

  • Right to access, rectification, and erasure of your data
  • Right to restrict or object to processing
  • Right to data portability
  • Right to withdraw consent at any time
  • Right to lodge a complaint with a supervisory authority

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this policy periodically.

15. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please review our Terms of Service or visit our homepage at Business Travel Now.

By using Business Travel Now, you acknowledge that you have read, understood, and agree to this Privacy Policy.